Googlebot Crawling

With Google Bigdaddy update many web
masters have been complaining that google is returning old pages from
their sites or has dropped a significant amount of pages from its
cache. In a recent post Matt Cutts shed some light on why this may
be?

Most of the sites effected seem to be those that have
engaged in dubious link exchanges with non relevant outbound links
i.e. A website about surfing having a link to a site about Linux. He
states:

“As these indexing changes have
rolled out, we’ve improving how we handle reciprocal link exchanges
and link buying/selling. ”

“think this is covered by the same
guidance as above; if you were getting crawled more before and you’re
trading a bunch of reciprocal links, don’t be surprised if the new
crawler has different crawl priorities and doesn’t crawl as much. ”

“Some folks that were doing a lot of
reciprocal links might see less crawling ”

Therefore the conclusions we can draw
from this is that Google places more and more importance on the
quality and relevance of linking. Reciprocal links are not a good
idea! Especially if they are to and from completely irrelevant
sites.